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Professionalize
your passion for doing.
SMEM
Small and Medium-Sized
Enterprise Management
history
20 Class days
place
Campus IAE
PILAR
today
Strengthen your management capabilities and skills.
IAE Business School’s SMEM Program provides an intensive training to bolster management abilities, offering knowledge and driving participants to look into their role as SME owners, partners or managers.

Throughout the program, participants will share their experiences with peers from different origins, industries, and backgrounds, opening their minds to manage their businesses with a broader outlook that will enable them to find new opportunities.
THIS PROGRAM HAS BEEN DESIGNED FOR:

Business owners, partners, general managers, and C-level executives who make pivotal decisions in their companies.
HEADCOUNT:
12% up to 10
48% from 11 to 50
24% from 51 to 200
16% over 200
Do you relate to SME’s issues?
Intuitive
decision
making
Difficulty
to delegate
Impact on
personal life
Uncertainty
regarding
growth
No time
for planning
Lonely
decision-making
process
INDUSTRIES
opacity
6%
Oil, chemicals, pharmaceutical
devices
7%
IT, electronics
group_add
27%
Services
local_shipping
19%
Marketing and distribution
local_florist
9%
Agribusiness
business
32%
Industry and construction
CONTENTS
+
Financial Management
  • Management and structural finance
  • Cash flow statement
  • Financial diagnosis and provisions
  • Investment project evaluation
  • Company valuation
  • Value analysis and creation
+
Management Information and Control
  • Financial accounting
  • Managing profitability
  • Costs for decision making
  • Budget deviation analysis
  • Income projections
  • Management control systems
  • Scoreboard and management systems
+
Negotiation
  • Negotiation criteria
  • Competitiveness and development
  • Negotiation process analysis
  • Negotiation principle for SMEs
  • Conflict resolution strategy formulation
+
Entrepreneurship
  • Entrepreneurial spirit –the best model invented to create growth and prosperity
  • Entrepreneurship process
  • Business plan
+
Business, Society, and Economics
  • Business and society
  • Basis for cooperation
  • Personal and corporate integrity
  • Business purpose
  • Economic setting and competitiveness
+
Marketing
  • The marketing model
  • Product/service development
  • Pricing strategy
  • The marketing function
  • Business-to-business (B2B) marketing
  • Analyzing consumers and customers
  • Sales force leadership and management
  • The marketing plan
  • Marketing communications
  • Digital marketing
+
Human Behavior in Organizations
  • Human motivations
  • Associates’ performance and development
  • Recruiting and compensations
  • Labor relations and incentive systems
  • Leadership challenges
  • Outdoor: Feedback / team building
+
Operations and Technology
  • Process management
  • Logistics and value chain relationship management
  • Design, products, and processes
  • Quality management and execution
  • Managing operations in service businesses
+
Business Policy
  • Business leaders’ role
  • Business diagnostics
  • Strategic keys to compete
  • Organizational design and structure
  • Leaders’ role and corporate governance
  • Strategy formulation and execution
+
Family Business Management
  • Institutional overlap
  • Family business issues across corporate development stages
  • Size and growth
  • Family business as an improvement setting for people, companies, and families
PROGRAM FORMATS
21 CLASS DAYS
From 9a.m. through 6p.m.
Regular Format

Classes once a week
Three programs a year
Regional Format

Classes twice a week,
every two weeks
One program a year
A Watershed
This program explores the role of SME owners, partners or top executives.
extension
Strategic business
approach
swap_horiz
Strategic
networking
explore
Broadening
your outlook
feedback
Insight
exchange
SME COMMUNITY
THE SMEM PROGRAM MARKS YOUR FIRST STEP INTO IAE AND THE GATEWAY TO SUMA, THE SME LEADERS’ ALUMNI NETWORK.

You will be able to join a community of peers and faculty where you will find the support and advice required to execute growth plans in your company.

50 +
SMEM editions
7000 +
SME Alumni
35 +
years supporting SME growth
Tax Incentives for SME Training
Make training plans for your employees and get back as much as 100% of your investment